A clearer way to acquire customers

New customers.
An agreed price.
No advertising
surprises.

Pay an individually agreed acquisition fee for verified new paying customers. Start by finding out whether the numbers could work for your business.

Assess my business — Free
No card required. No commitment. Human review.
FROM FIRST LOOK TO AN AGREED FEEEligibility and assessment required
01 /

Your business

A website. An offer. The economics.

02 /

A commercial assessment

Evidence first. Assumptions made clear.

03 /

An individually agreed fee

Only after review and agreement.

How it works

Good acquisition
starts with good numbers.

We look at what you sell, who it could serve and how much you can afford to spend acquiring a customer. A website alone cannot answer every question.

01 / Assess

Understand the opportunity.

Start with a limited review of your public website. Add a few commercial figures to see a first-purchase affordability calculation.

02 / Apply

Make the case together.

Eligible pilot applicants receive a secure account to save their assessment and share the information needed for a human review.

03 / Agree

Set clear commercial terms.

If the assessment supports it, agree the acquisition fee, verification rules and monthly limits before any customer acquisition begins.

Pricing principles

A platform subscription.
A fee per verified customer.

Acquisition pricing is individual to your business. It depends on your offer, economics, eligibility and a successful commercial assessment.

Delivery volumes are not guaranteed. An assessment is not a binding quote or a promise of results.

Not charged during the initial programme
£56 / month

Proposed platform subscription,
plus VAT where applicable.


+ an agreed acquisition fee

Per verified new paying customer, under separately agreed terms. No live billing is enabled.

Who it is for

A sound offer.
Room to grow.

We are assessing businesses with clear products or services and enough profit per sale to support acquiring new customers.

  • A legitimate, trading business with a public website.
  • Transparent prices or a clear route to purchase.
  • Known sales economics and capacity to fulfil orders.
  • A way to verify new customers and completed payments.
  • Willingness to agree limits, exclusions and refund rules.
A few useful answers

Clarity before
commitment.

What counts as a new paying customer?

The definition will be agreed for each business before launch, including how we check prior customers, completed payment, cancellations, refunds and attribution. No charges arise from this assessment.

Is the assessment a fixed quote?

No. It combines available website evidence with figures you provide. The calculator shows affordability, not the advertising market price. A human review and commercial agreement are required before a fixed acquisition fee can be offered.

How many customers will you deliver?

Volumes are not guaranteed. Any initial trial would have agreed limits and depend on real performance, your capacity and eligible demand.

Do I need to connect my shop or ad accounts?

No. This first release uses your public website and commercial information. Shopify, WooCommerce, Wix, Google Ads and Meta connections are planned, but are not available yet.

Is the assessment powered by AI?

Where configured, Groq assists with interpreting public website evidence. Every report states whether AI ran. Financial calculations use deterministic software. If AI is unavailable, you still receive website observations and an affordability calculation.

Can any business join?

No. We review business eligibility, the offer, unit economics and verification requirements. A positive affordability calculation alone does not establish eligibility or achievable acquisition costs.

Start with your business.
See what could be possible.

Assess my business — Free ↗